Cascada Mobile Makes Mobile Application Development a Breeze

June 30th, 2008

Cascada Mobile

New mobile application development and distribution platform makes it easy for almost anyone to create, test and distribute mobile applications

WHAT IS BEING ANNOUNCED:

  • Cascada Mobile (www.cascadamobile.com) announced today Breeze, a new development platform that can transform ideas into globally distributed mobile applications in as little as fifteen minutes.
  • There are more than 2 billion mobile phones already in use around the world.
  • Cascada’s Breeze platform provides anyone with knowledge of even the most basic Web programming languages the easiest method for creating, testing and distributing mobile applications to phones anywhere in the world.
  • Breeze-created applications are subsidized by mobile advertisements making the service free for anyone to use.

WHAT IS THE MOBILE DEVELOPMENT CHALLENGE:

  • Unlike the “write once, run anywhere” world of Web programming, where a single set of code can work universally on any computer, operating system and Web browser, mobile application development is fraught with complexities.
  • Mobile phones can have different screen sizes, button and keyboard configurations, and other features that impact how a mobile application runs.
  • Despite the fact that J2ME, the mobile version of the Java programming language, is supported on billions of phones in the market today, an application that runs on one phone may not work on hundreds of other phone models, even if those phones are similar in design or come from the same manufacturer.
  • To ensure that an application works on all handset makes and models, it must be tested.
  • The daunting task of testing applications on hundreds of different phones by itself puts mobile development out of reach for a great many developers.
  • Beyond the testing, global application distribution requires dealing with more than 100 different wireless carriers and network operators.

HOW BREEZE SOLVES THE MOBILE DEVELOPMENT CHALLENGE:

  • The Breeze platform takes code written in HTML, JavaScript and Cascading Style Sheets (CSS) and automatically converts it into J2ME code, also known as the Java Platform, Micro Edition or Java ME.
  • As a result, any Breeze created application can run on hundreds of different mobile phone types.
  • Breeze enables Web programmers unaccustomed to mobile development to add important functions that don’t exist on the Web, such as using the built-in camera, accessing the contact list or even adding an exit button for their applications.
  • Once the HTML and JavaScript is compiled into J2ME, Breeze produces a mobile application that can be distributed to phones anywhere in the world, and will automatically detect the correct version to send to a phone.
  • Developers receive a simple line of code they can embed onto their websites, blogs or social network pages allowing people to download their new application directly to their phone over their wireless service provider’s network.
  • The Breeze platform reduces the testing of mobile applications for hundreds of different handsets down to a single run on the Breeze Simulator.
  • Developers receive a simple line of code they can put on their websites, blogs or social network pages allowing people to download the application merely by entering their mobile number.
  • Breeze also takes care of distribution via SMS, WAP Push and direct download from a mobile phone, ensuring the right version of the application is sent to each end user’s phone.

WHAT BREEZE CAN CREATE:

  • Breeze offers developers the ability to create fully integrated mobile applications, and not merely mobile “widgets.”
  • Increasingly common, mobile widgets are small applications that usually require a separate widget container to be installed on your phone, in addition to each widget.
  • With Breeze, the result is a standalone application that installs on a phone with its own icon.
  • Breeze gives developers a full range of HTML, JavaScript and CSS capabilities, plus the ability to take full advantage of the features on mobile phones, such as built in cameras or contact lists.
  • The only limitations are imagination and the capabilities of mobile phones.

WHAT ELSE:

  • During Cascada’s three month closed beta, developers used the Breeze platform to easily create applications from Tile Puzzles to Image Slideshows and News Readers.
  • With today’s announcement, Breeze is now available to anyone who wants to create applications for mobile phones.
  • The Breeze platform is free for any developer or programmer to use to create and distribute their mobile applications.
  • To subsidize the cost of distribution, Cascada Mobile ad-enables each application.
  • End users of Breeze-created applications will see mobile ads while using the applications.
  • Options are available for developers who wish to pay for their use of the Breeze platform in order to offer ad-free applications to end users.
MULTIMEDIA ELEMENTS

QUOTES

Craig Mathias, a principal with the wireless and mobile advisory firm Farpoint Group (Ashland, MA)

“The mobile handset is very clearly the critical application platform going forward. But building mobile applications has traditionally been difficult and expensive due to complex programming environments and the wide diversity of handsets and mobile platforms. Cascada Mobile’s new Breeze Platform enables anyone with knowledge of Web programming to build mobile applications quickly and inexpensively, and equally important, to distribute these apps to a broad range of handsets easily and efficiently.”

Alan Lysne, CEO of Cascada Mobile

“By removing the complexities inherent in mobile application development, we believe we’re going to see a new era in mobile application innovation as the mobile platform becomes available to literally millions more developers. Now that we’ve simplified the creation, testing and distribution of mobile applications, we expect to see evolution in the mobile arena akin to the evolution on the Internet that became Web 2.0.”

About Cascada Mobile
Cascada Mobile offers the simplest method for creating and distributing mobile applications for the more than 2 billion mobile phones in use around the world. Cascada Mobile’s Breeze platform eliminates the enormous complexities of writing mobile applications in J2ME – the most widely used mobile platform, now known as Java ME – and provides a one-stop-shop for mobilizing applications to run on hundreds of different handset models and distributing them across of wireless operators worldwide. Using basic HTML and JavaScript, any Web savvy individual can create rich J2ME applications though Breeze. For more information on Cascada Mobile and the Breeze Platform please visit www.cascadamobile.com.

RELATED LINKS

Cascada Mobile

Cascada Mobile Online Press Kit

del.icio.us bookmarks for Cascada Mobile

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GWAVA releases new version of Retain for GroupWise Archiving

June 18th, 2008

gwava_logo_300dpi_0.jpg

June 18, 2008 — GWAVA, Novell’s largest collaboration partner for GroupWise and Teaming, announced today new features for Retain for GroupWise, its leading email archiving solution.

GWAVA has been continually focusing and expanding Retain by adding new features and powerful functionality including support for MS SQL 2000 and 2005; Oracle 10 and 11, PostgreSQL 8.2, as well as support for EMC Centera.

The latest version also supports GWAVA Reload, making it easy to integrate the product into Reload and adding powerful features of Retain. It is also more flexible for leading database programs.

“Companies already running their own database solutions can now easily add a powerful and focused e-mail archiving product with the latest version of Retain for GroupWise. It is the first time we have introduce this functionality so it is a major step for GWAVA to be able to introduce to customers these improved flexible and manageable features,” said Richard Bliss, vice president, global marketing, GWAVA.

In its first year of releasing the product, GWAVA Retain for GroupWise was also given a favorable mention in the Gartner Magic Quadrant report for the Email Archiving Market.

“GWAVA’s strategy of slowly and carefully developing Retain for GroupWise is paying off with our customers and the recognition from Gartner,” said Bliss. “Gartner’s nod, our increasing customer base and continual improvements prove our commitment to the GroupWise space.”

About GWAVA
GWAVA is the worldwide leader of software solutions for Novell GroupWise and Novell Teaming. GWAVA continues to lead the GroupWise partner community with email retention, Anti-Spam, Anti-Virus, and Content Control and email management on Linux, NetWare and Windows. GWAVA has a global presence with a worldwide network of resellers, and has forged an array of technology partnerships with companies including Novell, Inc. www.gwava.com

Museum of Mobility History Collection Unveiled

June 9th, 2008

 

Museum of Mobility History Collection Unveiled

MuMoH, the Museum of Mobility History, launches website and wiki to showcase the evolution of mobility technologies

 

  • With a growing collection of more than 50 artifacts spanning over 100 years of mobility technology, the Museum of Mobility History, a private collection, will be made available online at www.mumoh.com.
  • The collection includes many important technology firsts
  • The collection also includes print ads and other historical images of mobility technologies.
  • The collection is a project of Mobility Public Relations, a PR agency focused on mobility technology companies and organizations.
  • Sprung from a passion for mobility technology and a fascination for history, the collection was first used in place of art on shelves at the Mobility PR offices.
  • The collection soon grew large and finding new artifacts and researching them became an office pastime.
  • Each item in the collection will have a write up available on MuMoH’s blog.
  • In addition to writing about information, MuMoH is posting multimedia it is finding on other sources, such as a collection of early cell phone ads found on YouTube.
  • The online museum also includes a companion Wiki (www.mumowiki.com) so that people with an interest in mobility technology can submit entries of their own or add detail to items already online.
  • Although not open to the public, the collection can be loaned or brought to places so it can be viewed in person.
  • The collection made its public debut inside a first grade classroom in Lake Oswego earlier this year.
  • The MuMoH will continue to grow both its physical collection and its virtual collection online.
  • To contribute to the collection online, people can create an account and login to mumohwiki.com and begin editing and posting right away.
  • To contribute to the physical collection or to inquire about borrowing the collection or having it travel to your location, send an email to info@mumoh.com.

MuMoH’s collection includes such items as:

MULTIMEDIA ELEMENTS

 

QUOTES

John Sidline, Mobility Public Relations

“It’s particularly fun for an old guy like me to see the reaction of kids. I showed a nine year old boy a Mattel Football game from 1979, like the one I had when I was twelve. He asked me ‘where are all the players?’ and I pointed to the three rows of LED lights. He just quietly gave me a look of sympathy for my childhood plight. But it’s still fascinating to me to watch how children relate older technology to the modern things they have in their homes and take for granted.”

About MuMoH
MuMoH, the Museum of Mobility History, is a collection of artifacts spanning more than 100 years of mobility technology evolution. The collection can be viewed online at www.MuMoH.com. A companion Wiki is open to people with an interest in mobility technology to post their information at www.MuMoHWiki.com. MuMoH is a project of Mobility Public Relations.

RELATED LINKS

 

 

 

MuMoH
The Museum of Mobility History

MuMoH Wiki
Contribute to the MuMoH virtual collection

Mobility Public Relations
The museum’s caretakers

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Talkster Brings Free International and Group Calling to Mexico

May 2nd, 2008

Celebrate Cinco de Mayo with Free Calls Year-Round From Any Phone

  • Talkster (www.Talkster.com) announced today it will launch its award-winning Free World Dialing™ service across the 14 most populous regions in Mexico, allowing people there and in over 30 other countries to place free long distance, international and group conference calls from any phone, using any network.  
  • Talkster is launching this new service availability in Mexico just in time for Cinco de Mayo, the largest Mexican holiday celebration in the United States and Canada.   
  • Now people all over the world can celebrate this Cinco de Mayo holiday by making unlimited calls to family and friends in Mexico using Talkster’s free, ad-supported calling service. With Talkster, callers listen to a brief 10-second audio advertisement and then can talk as long as they like without interruptions – all for the cost of a single local call.
  • People around the world are already using Talkster’s Free World Dialing service today by visiting
  • From any one of these sites, callers simply enter their name and phone number, along with the names and phone numbers of the person or persons they want to call.  Talkster assigns free local Talkster numbers for each person or group of people a user wants to call.  These new phone numbers can be saved in any address book or contact list and used every time a Talkster user wants to talk for free.
MULTIMEDIA ELEMENTS
QUOTES

James Wanless, Co-founder and COO

“Talkster is continuously expanding our service area to cover the globe and to meet the demand for cheaper international, group and long distance calls.  We have received thousands of email requests expand our coverage area in Mexico, and we responded by covering nearly all of Mexico with our free calling services in advance of this year’s Cinco de Mayo holiday.”

“Today in the United States, calling card services have been addressing an ever-increasing need for affordable calling to and from Mexico. But the Talkster service differs from using a calling card in two important ways: first, our service is far easier to use from any phone without having to go out and buy a card, and second, Talkster’s Free World Dialing is always free, with no hidden charges. We don’t ever ask for a credit card number.”

About Talkster
Talkster’s award winning voice technologies are revolutionizing ad-supported telephony with a fully sustainable mobile advertising supported business model that benefits both callers and advertisers. Talkster’s Free World Dialing™ is the only service for making long distance, international, and group conference calls from any type of phone, on any network, for the cost of a local call. For more information visit Talkster on the Web at www.Talkster.com.

RELATED LINKS

Talkster
Company Website

Free World Dialing
Use from any mobile phone browser

Free World Dialing for iPhone
Optimized for the iPhone browser

del.icio.us bookmarks

Talkster Press Kit

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Local Musicians Join Unicorn Media Revolution

May 1st, 2008

Kit Smith and Tanya Livingstone release latest album on Website that lets users listen for free and pays artists

  • Unicorn Media (www.UnicornMedia.com), the groundbreaking entertainment Website where people can find professionally produced, high-quality music and video, all enjoyed for free, announced today that music duo Kit Smith and Tanya Livingstone will release their new album, “The Hardest Part,” on Unicorn Media. Smith and Livingstone’s previous album, “Central Connection,” is also available at UnicornMedia.com.
  • Described as a mix between pop, Americana and folk, Smith and Livingstone’s new album explores their feelings about surviving in our current political times as well as dealing with the aftermath of divorce, balanced out by a few light-hearted, feel-good love songs. 
  • Independent artists like Smith and Livingstone are increasingly turning to “new media” sites like Unicorn Media in an effort to build a grassroots following for their music, and are leveraging the massive reach of the Internet to expand their audience beyond the fans the musicians can interact with on tour.
  • By joining the Unicorn Media stable of musicians, Smith and Livingstone believe they are opening the doors to a much broader audience than they could possibly reach on their own. The duo also sees a great deal of value in having another avenue to distribute music to their fans beyond selling CDs.
  • Unicorn Media is unique within the group of Internet based digital entertainment sites in its value proposition to artists. Recognizing that musicians struggle to not only build a fan base but also to profit from their work without “selling out,” Unicorn Media offers artists a worldwide distribution platform supported by a business model that pays them fairly for their work while letting them retain full rights to their own content.
  • More and more popular artists, such as Nine Inch Nails, Prince, and Radiohead, are self-releasing their work directly to their fans, eschewing traditional media distribution models.
  • The Unicorn Media service encourages interaction between musicians and their fans with social networking tools and fan pages. Similar in nature to the “living room” concerts artists like Smith and Livingstone are using to connect with fans in a more intimate environment, the fan sites on Unicorn Media allow artists to chat with their fans one-to-one and communicate with them in a more personal way.
  • Smith and Livingstone will be playing outdoor festivals in the San Francisco Bay Area this summer in addition to performing in living room concerts up and down the West Coast.
  • To listen to Kit Smith and Tanya Livingstone’s new album visit http://www.unicornmedia.com/kitandtanya
MULTIMEDIA ELEMENTS
QUOTES

Kit Smith, singer songwriter

“As musicians, we are relying less on the traditional music model of finding a label, getting signed, then giving up all our rights to our hard-earned work.  Unicorn Media allows us to connect directly with our fans and make new ones, and then lets our fans support our work just by listening to our music on the site.”

Tanya Livingstone

“We really enjoy doing ‘living room’ concerts where we play for a select group of fans in someone’s living room.  In fact, we are having our CD release concert at a house in Laguna Niguel, Calif. We see it as a unique way to reach out to our fans and cut out the middleman and think it fits perfectly with Unicorn Media’s vision and efforts to connect artists with their fans in a genuine and personal environment.”

Tim Morse, Director of Artist Relations for Unicorn Media

“For many musicians, it has been an age-old struggle to gain an audience, be discovered and make it big.  Getting the big break has always been at the hands of someone else. With Unicorn Media the playing field is leveled. If you have talent and people are listening to your music on our site, you will be rewarded.”

About Unicorn Media
Unicorn Media is an online entertainment destination changing the way entertainers and advertisers profit from high-quality digital entertainment. By harnessing the massive reach of the Internet, Unicorn Media gives established and emerging music, film and video artists an easy way to gain worldwide exposure while earning money from their work – reinventing the traditional media model and setting off a revolution in digital entertainment. Privately held and fully funded, Unicorn Media is headquartered in Tempe, AZ. For more information on Unicorn Media, please visit www.UnicornMedia.com.

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Kentrox Helps Wireless Carriers Eliminate Top Cause of Subscriber Churn

March 31st, 2008

 

 

Optima® Cell Site Solutions deliver industry’s best way to reduce wireless service operational costs and repair time while improving service quality

Kentrox, Inc. today announced the immediate availability of two new Optima® Cell Site Solutions: Optima Site Manager and Optima WAN Manager.

  • The Optima remote cell site monitoring, maintenance and management solutions deliver wireless service providers unrivaled visibility and control of their cell sites.
  • Operations, engineering and field staff will now have the most comprehensive 360 degree, real-time dashboard views of network and physical site elements and an increased ability to correct myriad problems without the need for a truck roll.
  • Optima solutions, such as Site Manager and WAN Manager, directly impact service quality – the leading factor driving subscriber loyalty – by delivering wireless operators a cost effective way to achieve faster diagnosis of problems, shortened repair times and reduced operations costs.
  • Optima Cell Site Solutions by Kentrox are flexible, highly-scalable, turnkey solutions that automate critical network site management tasks in real-time.
  • Optima gives service provider staff, from technicians to executives, the power to remotely collect, monitor, repair and report on operating data from all critical cell site network and infrastructure elements including power supply and back-up, environment and temperature, security and alarms, and wide area network performance and throughput. Even aircraft warning lights atop cell towers are monitored through Optima.
  • Optima’s unique 360 degree, real-time dashboard views of network elements and site conditions allow carriers to proactively diagnose and repair potential network problems before they have an impact on users and operating costs while substantially reducing the need for a technician to travel to the site.

The two new Optima Cell Site solutions released today feature the following:

Optima WAN Manager

  • Monitors the network for errors including issues with backhaul
  • Proactive diagnostics to prevent failures
  • Remote troubleshooting tools that cut repair time in half
  • Generation of a full strength signal to radio equipment that results in improved wireless network uptime, availability and performance

Optima Site Manager

  • Automates maintenance and management of cell site infrastructure and physical elements
  • Monitors power supplies and batteries, and can start backup generators
  • Monitors and controls environmental and heating, ventilation and air conditioning (HVAC) systems
  • Monitors and controls facility security including live video monitoring of site
  • Monitors and provides remote management of microwave radios, Multi-Carrier Power Amplifiers (MCPA) and multi-vendor remote electrical tilt (RET) antennas
  • Checks the status of other cell site equipment, including antenna lights
  • Today when a trouble ticket is issued, technicians have little or no data to diagnose the problem and therefore a truck must be dispatched to the cell site to determine the nature of an outage.
  • Once a diagnosis occurs, another expensive, time-consuming truck roll is typically dispatched for repairs.
  • In many cases, it takes additional trips before the problem is accurately diagnosed and fully corrected.
  • With remote monitoring and automated control of cell sites, wireless service providers can cut mean time to repair (MTTR) in half.
MULTIMEDIA ELEMENTS

 

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    Download
    Optima Dashboard

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    Download
    Optima Dashboard as viewed on the One Laptop Per Child XO laptop

    QUOTES

    Charles Gerlach
    Managing Director of Consulting at In-Stat

    “A survey of U.S. mobile phone subscribers by In-Stat found that 47 percent identified ‘dissatisfaction with service’ as the primary reason they switched network providers, while only 15 percent cited ‘lower price,’ the second most common reason for switching. It’s clear that as wireless service penetration approaches saturation levels, network quality will become an even more critical differentiator for operators. Kentrox’s Optima solutions are comprehensive remote cell site monitoring and management solutions capable of cost effectively improving service quality by reducing outages and mean time to repair, giving wireless providers that competitive edge.”

    Ben Stump
    Chief Technology Officer at Kentrox

    “Kentrox understands that network maintenance not only consumes the largest portion of a wireless provider’s operating budget but directly impacts subscriber churn rates. But consider that one in five trouble tickets results in ‘no trouble found,’ and that diagnosing ‘no trouble’ requires an average of more than two truck rolls to a remote site. You can quickly see how wireless operators are needlessly spending tens of millions every year from their operating budgets. Just as important as reducing unnecessary operations expenses is cutting mean time to repair in half. Since dissatisfaction with service is by far the biggest reason people switch providers, when there’s a problem on the network every second counts, and that’s why wireless operators will want Optima.”

    About Kentrox, Inc.
    Since 1967, Kentrox has been a trusted partner of network operators and enterprises worldwide. Kentrox offers high quality, network-enhancing infrastructure solutions that reduce service provider’s operating costs and subscriber churn while increasing revenue. Innovative cell site monitoring, maintenance and control solutions have recently been successfully deployed by Kentrox customers to complement the over one million Kentrox access, wireless backhaul and traffic aggregation products currently in use in carrier and enterprise networks. Kentrox has major operations in the metro areas of Portland, Ore., Columbus, Ohio and New York, N.Y. For more information visit www.kentrox.com.

    Visit www.kentrox.com to download the whitepaper: The Third Wave: Why Network Availability and Quality Are Key to Wireless Service Provider Success

    RELATED LINKS

     

     

     

    Kentrox
    Kentrox company website

    Kentrox News & Events
    Kentrox media center

    Kentrox Online Press Kit
    Social media press kit

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  • Times Internet Ltd. Partners with Hovr to Bring Advertising Supported Mobile Games to India

    February 4th, 2008

     

    Times Internet Ltd. Partners with Hovr to Bring Advertising Supported Mobile Games to India

    Partnership Will Spearhead the Mass Market Adoption of Mobile Gaming in the Fastest Growing Mobile Market in the World

     

    • Times Internet Limited (TIL), part of The Times Group, India’s largest cross-platform media and entertainment company, announced a partnership with Hovr, the world’s leading ad-supported mobile content and social gaming service, to launch GameZone.
    • GameZone is India’s first free mobile gaming portal, offering hundreds of fun, addictive mobile games to Indian consumers – all free of cost.
    • Through this partnership, tens of millions of mobile subscribers in India will be able to download and play mobile games from Hovr’s extensive portfolio of gaming titles.
    • All mobile games are available for FREE.
    • Players are able to challenge friends in multi-player games, compete for high scores, and meet and interact with other gamers.
    • GameZone launched a beta version in December 2007, generating tremendous interest and excitement in the marketplace, attracting hundreds of thousands of users in its first month and gaining substantial interest from advertisers and carriers.
    • TIL will provide wide reach to market and distribute the GameZone offering, and will work in tandem with Hovr to jointly sell mobile advertisements in India.
    • GameZone is utilizing “Powered by Hovr,” Hovr’s white label mobile gaming offering that allows online and mobile portals, communities and distributors as well as mobile operators to offer their consumers direct access to hundreds of free, highly entertaining mobile games, all under their own brand.
    • Beyond free ad-supported mobile games, the Powered by Hovr white label service offers online and mobile social community features brands can leverage to maintain, extend and strengthen their brand in a powerful and engaging manner.
    • India’s mobile subscriber base is one of the largest and fastest growing in the world, with more than 235 million subscribers today and growing at over five million subscribers each month.
    • With the penetration of mobile phones far exceeding that of personal computers, the mobile phone is set to become the largest gaming platform in India.
    • With a business model that relies on mobile advertising, TIL’s partnership with Hovr is set to shift the entire mobile gaming paradigm in the Indian marketplace by bringing users mobile games free of charge.

    GameZone WAP Site, Powered by Hovr

    Hovr MobileSpace

    MULTIMEDIA ELEMENTS

     

    QUOTES

    Dinesh Wadhawan
    CEO and Managing Director of TIL.

    “Based on the sheer number of mobile subscribers and consumer interest in ad-supported mobile content, we believe that mobile marketing is poised to overtake online marketing in India within the next few years. TIL was looking for a partner with a powerful and compelling offering to revolutionize the mobile gaming industry in India, and we found that partner in Hovr. Hovr brings a deep understanding of the Indian market, along with strong, carrier-grade technology, an attractive catalogue of mobile games and a powerful mobile advertising platform.”

    Deepak Gupta
    VP of Business Development at Hovr

    “Partnering with TIL, the most innovative mobile and entertainment company in India, furthers Hovr’s goal of leveraging our white-label ad-supported mobile gaming solution to drive the mass market adoption of mobile gaming in one of the largest and fastest growing mobile markets in the world.”

    About Times Internet Limited
    Times Internet Limited (TIL) is the digital arm of India’s largest and most innovative cross-platform media and entertainment conglomerates, The Times Group. One of the most respected business houses in India, the 168-year-old group is a market driver across all media platforms. The Times Group has market dominance in all major media sectors including newspaper, Internet, mobile, magazine, television, movie, radio, events, exhibitions and concerts, building deep relationships with hundreds of millions of users around the world. Times Internet Limited is the most popular Internet and mobile value-add services company in India. GameZone is the newest TIL media property and will be a featured part of IndiaTimes and The Times of India mobile and web portals.

    About Hovr Inc.
    Hovr is a mobile media company that provides a mobile social gaming service, offering users fun, high-quality, free, ad-supported mobile games integrated in a social gaming community where users have the ability to connect, compete, and interact with friends. Hovr marries the needs of mobile users who want entertaining content on their phone with that of the advertisers who are seeking to reach their target audience in the most engaging, interactive and effective manner. The Powered by Hovr white-label platform is being leveraged by several online and mobile sites, portals, and carriers to bring free ad-supported mobile content to their customers. For more information visit www.Hovr.com.

    RELATED LINKS

     

     

     

    Hovr Inc.
    Hovr Home Page

    GameZone
    Free Mobile Game Community by Indiatimes

    Indiatimes
    About Indiatimes and Times Internet LTD (TIL)

    Hovr Press Kit
    Hovr Online Press Kit

    MobileSpace
    Hovr’s Social Network

    Del.icio.us Bookmarks for Hovr

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    Talkster Brings Free International and Group Calling to China

    February 3rd, 2008

    Celebrate Chinese New Year with Free Calls Year-Round from any Phone

    • Celebrate this Chinese New Year by connecting with family and friends in China using the award-winning Talkster Free World Dialing, a free ad-supported calling service offering unlimited group and person-to-person calls.
    • Talkster announced today the immediate availability of country-wide coverage for Talkster’s Free World Dialing™ in China.
    • With this expansion into China Talkster is meeting the demands of callers making long distance, international and group conference calls to or from any fixed or mobile phone in China; all for the cost of a single local call.
    • One-fifth of the world’s population residing in China, innovative Voice 2.0 company.
    • With Talkster, callers listen to a brief 10-second audio advertisement, and then can talk as long as they like in more than 30 countries around the globe.
    • To complement this new service coverage, Talkster has also translated its service into Simple Chines, the form of written Chinese read in Mainland China.
    • Consumers wanting to use the Talkster service in Chinese can visit www.Talkster.cn.

    How it Works:

    • People around the world are already using Talkster’s Free World Dialing service today by visiting
    • From any one of these sites, callers simply enter their name and phone number, along with the names and phone numbers of the person or persons they want to call.
    • Talkster assigns free local Talkster numbers for each person or group of people a user wants to call.
    • These new phone numbers can be saved in any address book or contact list and used every time a Talkster user wants to talk for free.

    Win-Win for Advertisers:

    • Callers receive a valuable service for free while Talkster offers advertisers a unique way to access and target emerging markets with unique messages based on where users are calling from or calling to. 
    • By adding service in China, Talkster is opening an important advertising channel to the world’s largest population. 
    • Being able to target ads to callers based on singular or combined demographic data means advertisers reach the right people with their marketing messages, and callers receive valuable offers designed specifically for them.
    • When ads are targeted and relevant, consumers are more apt to view them as offers rather than intrusions.
    MULTIMEDIA ELEMENTS
    QUOTES

    James Wanless, Talkster co-founder and COO

    “Talkster is continuously expanding our service area to cover the globe and to meet the demand of the thousands of people who contact us each week looking for us to add access to their country. Talkster worked hard to blanket all of China with our service and get it up, tested and operational in advance of the Chinese New Year.  Starting today Talkster can be used from any phone in China, mobile or fixed.”

    “This is not some limited time promotional offer, or bait and switch deal for callers where it’s free now but will cost them later. This announcement means that with Talkster all international, long distance and group calls are always just the cost of a local call, and will remain this way with no strings attached.”

    About Talkster
    Talkster’s award winning voice technologies are revolutionizing ad-supported telephony with a fully sustainable mobile advertising supported business model which benefits both callers and advertisers. Talkster’s Free World Dialing™ is the only service for making long distance, international, and group conference calls from any type of phone, on any network, for the cost of a local call. For more information visit Talkster on the Web at www.Talkster.com, from your mobile phone at http://free.talkster.com, or from your iPhone at http://i.talkster.com. 

    RELATED LINKS

    Talkster
    Home Page

    Talkster Free World Dialing for China
    Chinese Language Site for Talkster Free World Dialing

    Talkster Free World Dialing
    Call Initiation Page

    Press Kit
    Talkster Social Media Press Kit

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    SES AMERICOM Launches SatelliteWiki.com

    January 31st, 2008

    Satellite company commemorates 50th anniversary of the first U.S. satellite launch with information repository dedicated to telling satellite’s role in everyday life

    • SES AMERICOM today announced the debut of satellitewiki.com, a wiki devoted to the satellite industry.  The timing of the debut coincides with the 50th anniversary of the launch of Explorer 1, the first U.S. satellite.
    • Using the same style and software used to power Wikipedia, satellitewiki.com lets visitors explore the history of man-made satellites, definitions of satellite terms and learn about how satellites impact a wide range of industries from oil and gas to television.
    • Satellites have making news recently with many major airlines offering inflight broadband to their passengers. The maritime industry utilizes high-speed Internet connectivity delivered via satellite technology, enabling cruise ship passengers to make voice over Internet (VoIP) phone calls from ship to shore or check email from the middle of the ocean.
    • From the first U.S. satellite’s bleep in 1958 to modern satellites with their own neighborhoods, users exploring the wiki can find interesting facts, download imagery and discover how satellites work. With input from other users and readers, information can be updated, changed and added, as well.
    • Want to know the difference between ‘carrier frequency’ and “Geostationary transfer orbit”? Or when the best time to look up in the night sky to see a satellite buzzing your neighborhood? Log on at http://satellitewiki.com.

    SES AMERICOM and U.S. satellite historical timeline

    1958 - The first U.S. Satellite, Explorer 1 launched is launched, January 31.

    1960 - Trios 1 weather satellite launched.

    1962 - Telstar 1 completed first transatlantic telecast.

    1962 - Mariner 2 flies past Venus into solar orbit.

    1969 - Mariner 7 returns images of Martian surface southern hemisphere.

    1971 - RCA buys the Alaskan Communications System (later renamed RCA Alascom) from the federal government. The need to modernize the system drives RCA to satellite based services. RCA files with the FCC to construct and launch a four satellite system at a cost of $256 million to serve Alaska, Hawaii and the Continental United States.

    1972 - Pioneer 10 designed to familiarize alien life with humans, returns with close ups of Jupiter 1973. United States adopts an “Open Skies Policy” to encourage private industry to enter the satellite business.

    1976 - HBO inaugurates cable programming distributed in the U.S. via satellite by AMERICOM, airs  “Thrilla from Manila” heavyweight boxing match using satellites. Ted Turner debuts America’s first superstation.

    1981 - RCA AMERICOM auctions seven leases on Satcom F3R at Sotheby’s for $90 million. The transaction, later voided by the FCC, is still used today as a business school case study.

    1982 - AMERICOM establishes premiere radio neighborhood at 139° West and introduces DATS industry standard.

    1985 - RCA AMERICOM launches its first Ku-band satellite, Satcom K2, onboard the space shuttle.

    1986 - AMERICOM becomes a part of GE with acquisition of RCA.

    1992 - Satcom C3 and Satcom C4 launched with dedicated C-band payloads for cable programmers.

    1998 - GE AMERICOM introduces high-powered, Ku-band services throughout Europe in partnership with NSAB, now an SES GLOBAL affiliate.

    2000 - GE AMERICOM adds four satellites to its fleet, acquires Atlantic and Pacific transoceanic capacity to complete global connections, and begins to deliver services in Asia.

    2001 - SES ASTRA acquires AMERICOM from GE. SES GLOBAL formed to become world’s largest commercial satellite operator.

    2002 - SES AMERICOM announces a major initiative to serve the direct broadcast industry, AMERICOM2Home.

    2003 - SES AMERICOM enters into its first service agreement with EchoStar to provide capacity on AMC-2 and future AMC-15.

    2004 - SES AMERICOM launches HD-PRIMETM, America’s Cable Neighborhood.

    2005 - SES AMERICOM launches AMC-12, the Atlantic Ocean Region’s most powerful C-band satellite ever — completing an unprecedented series of campaigns that saw five launches in a 12 month period.

    2006 - Major trials and development of IP-PRIME lead to an innovative turnkey IPTV solution that leverages both cutting-edge distribution and encoding technologies and long-standing relationships with the world’s leading programmers.

    2007 - Major airlines begin offering in-flight broadband and Wi-Fi using satellite technology.

    2008 - SES AMERICOM launches SatelliteWiki.com

    MULTIMEDIA ELEMENTS
    QUOTES

    Jon Russo
    SVP, Marketing & Product Management
    SES Americom

    “Many people don’t realize the important role the satellites play in our everyday life. People encounter satellite technology in places that are often unexpected. For instance, very often when a person pays for gas at the pump, that transaction is handled over a satellite network. Today satellites from SES Americom deliver high speed connectivity to jet aircraft, ships at sea and moving vehicles. When you cannot connect using wires and there are no cell towers available, what else but satellite can provide a reliable, ubiquitous connection?”

    About SES AMERICOM
    The largest supplier of satellite services in the U.S., SES AMERICOM, is recognized as an innovator of global satellite communications services. The company today operates a fleet of 15 spacecraft in orbital positions predominantly providing service throughout the Americas. As a member of the SES family, SES AMERICOM is able to provide end-to-end telecommunications solutions to any region of the world via a fleet of 36 satellites. In addition, AMERICOM Government Services, a wholly owned subsidiary, is dedicated to providing satellite-based communications solutions to both civilian and defense agencies of the U.S. government. With its combined operations, SES AMERICOM serves broadcasters, cable programmers, aeronautical and maritime communications integrators, Internet service providers, mobile communications networks, government agencies, educational institutions, carriers and secure global data networks with efficient communication and content distribution solutions.

    About SES
    SES AMERICOM is an SES company (Euronext Paris and Luxembourg Stock Exchange: SESG). SES wholly owns three market-leading satellite operators, SES ASTRA in Europe, SES AMERICOM in North America, and SES NEW SKIES, which provide global coverage and connectivity. The company also holds strategic participations in SES Sirius in Europe, Ciel in Canada and QuetzSat in Mexico. SES provides outstanding satellite communications solutions via a fleet of 37 satellites in 25 orbital positions around the globe. Additional information on SES is available at: www.ses.com.

    RELATED LINKS

    SatelliteWiki.com
    Free reference resource about the satellite industry

    SES Americom
    SES Americom website

    Really Rocket Science Blog
    Really Rocket Science Blog from SES Americom

    CONTACT INFORMATION

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    Advansys Releases New Version of Popular Archive To Go at GWAVACon

    January 29th, 2008

    GWAVACon, San Diego, Calif. — January 29, 2008 — Advansys has announced a new version of its best-selling Archive To Go for GroupWise.

    The “on-demand” user-driven product provides a reliable and easy way for administrators to export a GroupWise mailbox and personal archives to a searchable portable format which doesn’t require the GroupWise Client. Common uses include making the primary mailbox and GroupWise personal archives portable, backing up inactive accounts and private data removal to reduce storage costs and legal discovery.

    Version 1.5 adds even more control over archiving capabilities than the previous version, such as date range and private item filtering, folder selection, custom archive naming improved user interface and enterprise access features.

    “Exporting GroupWise data for archiving purposes is a no-brainer with Advansys Archive To Go. It’s the default standalone archiving tool for us,” said Roel van Bueren, CEO of ROVABU Networks and Custom-R-Tools. “Archive To Go is the premiere archiving tool for the GroupWise space.”

    These new features make it easy to create and distribute specialized, searchable knowledge bases from a collection of GroupWise messages, such as the GroupWise Resource Archive, which comprises many years worth of searchable NGWList digest messages (http://www.novell.com/coolsolutions/tip/16569.html).

    “What makes Archive To Go 1.5 different from our competition is that instead of another full-time archiving product, it offers a high-quality on-demand publishing/archiving solution,” said Gregory Bell, CEO, Advansys. “Administrators often use the enterprise mode but it can also be rolled out to users for creating their own archives.”

    Archive To Go also integrates with key GWAVA products, such as Reload, Reveal, Redline and Vertigo.

    Advansys plans on releasing further Archive To Go extensions, which offer the ability to restore Advansys Portable Messages back into GroupWise and conversion to HTML and Microsoft Outlook PST formats. Advansys will deliver the premiere demonstration the Microsoft Outlook PST converter at GWAVACon San Diego.

    About Advansys
    Advansys Pty Limited, established in 1989, is an Australian software development house and Novell Technology Partner specializing in innovative business solutions. Building on a solid foundation of enterprise automation and productivity enhancement systems, Advansys has developed solutions for Novell GroupWise® for more than fourteen years, resulting in a deep understanding of the GroupWise product and its market.
    As recognized experts in GroupWise development, customization and systems integration, Advansys team members are regular speakers at international GroupWise events, including GWAVACons worldwide, Novell BrainShare and the GroupWise Advisor Summits.

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