Mobeam Announced the Hiring of John Hennessy as Senior Vice President of Business Development


Today Mobeam inc. ( announced a new addition to their growing team with the hiring of John Hennessy as Senior Vice President, responsible for all business development. Mobeam’s technology makes digital coupons and other content presented on a mobile device universally scannable by every point-of-sale (POS) system. The company’s patented light-based technology solves for the current inability of mobile phones to work at existing POS systems by turning barcode data for coupons, content, or offers into a beam of light that can be read by barcode scanners present at store checkout counters around the world. No additional point of sale equipment is needed.

“We are excited to have John on the mobeam team,” said Chris Sellers, President and CEO of mobeam. “Bringing on someone of John’s caliber, with his extensive experience in loyalty programs and retail marketing will be invaluable as we grow our business, develop more partnerships and expand our brand’s reach.”

John Hennessy was formerly Senior Vice President of Sales and Marketing for Locus Traxx, where he managed sales and marketing teams for produce, perishable foods and shipping industries. He also directed projects with growers/shippers, transportation providers, wholesalers and retailers.

Prior to that, Hennessy was Vice President of Sales and Marketing for Concept Shopping, where he helped companies sell their items more efficiently by selecting offers for shoppers based on their prior purchases and delivering those highly relevant offers to shoppers through a variety of personal, electronic ad channels.

Before Concept Shopping, Hennessy was Senior Vice President of CRM at Information Resources for eight years. Through effective use of consumer purchase and market tracking information, he was able to provide CPG companies with increased sales.

Hennessy has a BA in Communications from the Loyola University of Chicago.

About mobeam
Mobeam, inc. is transforming mobile commerce with its unique and patented light based communications technology. The company was recently named one of the fastest growing technology companies in San Francisco for 2012, by business research firm, Lead411. Overcoming the technical barrier preventing mobile phones from interacting with laser scanners at checkout, mobeam’s technology provides universal access at point of sale (POS), enabling the transmission of coupons, loyalty offers, gift cards, tickets and other barcode data at retailers worldwide. Mobeam’s technology creates new capabilities for existing mobile phone designs, and requires no changes to retailer POS infrastructure. Mobeam is headquartered in San Francisco, California. For more information visit .

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Brian Purchia
Communications Director, mobeam
Work: +1-202-253-4330

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