MobileTrax Announces the 2012 Mobility Award Winners


Mobility Awards honor the best mobile computing and wireless communications products and services

MobileTrax LLC, a leading mobile and wireless industry analyst firm, announced today the winners of the 2012 Mobility Awards at a banquet held at the New Orleans Marriott at the Convention Center during the CTIA Wireless 2012 trade show in New Orleans.  The 2012 Mobility Awards were selected by 37 industry-leading press and analysts who cover the mobile and wireless market.  Thus, the Mobility Awards recognize the best mobile computing and wireless data communications products and services introduced to the market during the past year.

Apple products and services won in eight categories.  Amazon’s Kindle Fire won in three categories including Rookie of the Year and Product of the Year.  Google’s acquisition of Motorola Mobility took the top position in the M&A Transaction category.

“There’s a need to recognize the hard work that the mobile device makers, software vendors and wireless operators are doing to provide their customers with unique products and services,” said J.Gerry Purdy, Ph.D., Principal Analyst with MobileTrax LLC.  “The Mobility Awards have honored the brightest innovators in mobile computing and wireless data communications products and services for the past 16 years.  This year there was stiff competition for the 450 products and services which were nominated in the 63 categories.  And, even though they may not have won, it was interesting to see how well some of the newcomers did against their well-known, industry-giant competitors.”

The Categories, – Subcategories, and Winners of the 2012 Mobility Award are:


  • Closed Platforms – (iOS, BB) Apple iPhone 4S
  • Microsoft Windows Phone Platform – Nokia Lumia 710
  • Google Android Platform – Samsung Galaxy S™ II, Nexus and Skyrocket



  • Large Screen – Apple iPad2
  • Small Screen – Amazon Kindle Fire (7″)
  • eReaders – Barnes & Noble NOOK Color™


Vertical Market Systems

  • Handhelds – Panasonic Toughbook U1 Ultra
  • Notebooks – Panasonic Toughbook 31 and Toughbook S10 – Rugged
  • Tablets – Panasonic Toughbook H2 – Fully Rugged Tablet PC
  • Integrated Solutions Motorola Solutions


Technology Innovation

  • Software – MobiTV TV Everywhere
  • Hardware – Novatel Wireless MiFi 2



  • CPUs – Qualcomm
  • Flash Storage – SanDisk


Wireless Communications

  • Cellular Network (Hardware/Software) – Verizon Wireless LTE Network
  • Wireless Network – Analytics Carrier IQ MSIP
  • Wi-Fi – Skyhook Wireless Wi-Fi Indoor Location Technology
  • Femtocells – AT&T 3G MicroCell™


Mobile Apps

  • News, Weather, Sports & Finance – The New York Times


Mobile Software

  • SmartPhone – OS Apple iOS 5.0
  • Application Development (Consumer) – Appcelerator Integrated Development Platform
  • Mobile Gaming – Zynga
  • Browsers & Enhancements – Google Chrome
  • Network Software & Services – Neustar Intelligent Cloud
  • Speech-Based Services – Apple Siri
  • Productivity – SugarSync Productivity Software App


Enterprise Mobility

  • Platforms – RIM BBX (now BlackBerry 10)
  • Mobile Video Conferencing – Vidyo
  • Machine-to-Machine (M2M) – Kore Telematics
  • Application Development (Enterprise) – Brightcove App Cloud
  • MRM / MDM – MobileIron MDM Solution
  • VoIP – Skype


Messaging & Alerts

  • Alerting Services – Google Alerts
  • Integrated Messaging – Sybase Messaging 365
  • Email – RIM BlackBerry



  • On-Device – Juniper Networks/SMobile
  • Mobile Video Security – Dropcam HD


Mobile Services

  • Content Delivery – Dropbox
  • App Stores – Apple App Store
  • Location Based Services – Google Maps/Navigation
  • Social Networking – Facebook Connect
  • PIM Synchronization – Apple iCloud
  • Prevent Texting While Driving – ZoomSafer
  • Telematics (M2M) – Ford Sync®
  • Streaming Music – Pandora
  • Mobile Video Services – Apple FaceTime
  • Mobile Search – Google
  • Customer Care – Nuance Customer Care Solutions


Mobile Marketing

  • Mobile Couponing, Barcode & QR – NeoMedia NeoReader 1D/2D Code Scanning Software
  • Mobile Marketing Platforms – Digby Localpoint™
  • Mobile Banking & Payments – Sybase mPayments 365
  • Mobile Advertising – Apple iAD
  • Mobile Ad Networks – AdMarvel
  • Mobile Ad & App Analytics – Bango


Mobile Commerce (mCommerce)

  • Mobile Purchase of Digital Assets – BOKU
  • Mobile Cash Transfer – Sybase mCommerce 365
  • Mobile Payments – AT&T AprivaPay
  • Integrated Mobile Commerce – Sybase mCommerce 365
  • Mobile Banking & Payments – Obopay


Rookie of the Year – Amazon Kindle Fire
M&A Transaction – Google acquisition of Motorola Mobility
Product of the Year – Amazon Kindle Fire
Director’s Award –  MillennialMedia


About MobileTrax

MobileTrax, LLC is a leading mobile and wireless industry analyst firm and is a trusted source of information regarding the mobile computing and wireless data communications industry. MobileTrax provides market research, conferences and consulting services regarding enterprise and consumer markets.  MobileTrax is lead by J. Gerry Purdy, Ph.D., a globally-recognized authority on mobile computing and wireless data communications.  He writes and publishes Inside Mobile, a newsletter that is published each Wednesday and is read by more than 100,000 people.  More information can be found at

Note: Brand or product names are trademarks or registered trademarks of their respective holders.

# # #


Melissa Burns
Mobility Public Relations
Work: +1-208-946-4849
MobileTrax Press Kit:
Follow MobileTrax on Twitter:

Technorati Tags: | | | |

Follow MobilityWire news releases on Twitter:

Short URL for this press release online:

Print Friendly, PDF & Email
Issued on by MobileTrax in Mobile Industry 1 Comment

One Response to MobileTrax Announces the 2012 Mobility Award Winners

  1. Pingback: Digby Localpoint™ Recognized for Best in Class Mobile Marketing at CTIA Wireless 2012 | Digby

Add a Comment

You must be logged in to post a comment.